MATT REID

FOUNDING DIRECTOR OF MAXIMAL CONCEPTS

Over the past fifteen years, Matt has been involved in numerous companies with some large successes including being an active member of the team who created the number one selling premium vodka in China in 2007/8. As a founder of Maximal Concepts, Matt has helped grow and creatively drive the group into one of the most awarded hospitality companies in Asia. Alongside partner Malcolm, Matt currently also sits on the Advisory Board of Dean & Deluca, the world famous NYC based luxury food retailer.

Matt is a passionate social entrepreneur sitting the board of directors for two charities, and currently launching a third. For Plastic Oceans charity, Matt was part of the team who produced a movie documentary with Oscar winning producer Adam Leipzig. Over the coming months, Matt is launching a new foundation in the US, called Plastic Conscious, working with famous artist Shephard Fairey amongst others to drive awareness and change in the food packaging industry.

IN THE PRESS

The secret ingredient to good F&B marketing
–¬†Marketing Interactive

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How to Get More From Your Exiting Customers
–¬†Marketing Interactive

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Twinning between Hong Kong and Shed Club Busto Arsizio –¬†Mixerplanet

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Matt Reid, Owner – Maximal Concetps
– The Reserve

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Plastic Ocean Foundation

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Spotlight : The Chow Down on Matt Reid

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Home Journal

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A Preview of American Trash – HK Tatler

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Money for Nothing – RTHK

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MEDIA CONTACTS

For more information or high resolutions images, please contact Maximal Concepts

Ms. Wun Ho | +(852) 6101 2342 | wun.ho@maximalconcepts.com